'Cereal Monsters: Frute Brute' by KAWS, 2024
Open Edition collab. with Medicom Toy.
Collectable figure inspired by the popular General Mills cereal.
From the artist's 'Cereal Monsters' series.
11.4 x 5 x 6.3 Inches
29 x 12.7 x 16.2 Centimeters
12 x 7 x 6 Inches (display box)
Collectible painted vinyl designer art figure.
Open Edition (Sold Out).
New in original, KAWS-embossed custom box.
Medicom Toy tamper-proof hologram decal on box reverse.
Certificated NFC chip of Authenticity.
ABOUT THE ART
Collaborations have been a core pillar to KAWS’ practice over the past decade, from his ongoing partnerships with AllRightsReserved and UNIQLO to Fortnite. The link up with General Mills was a special moment, however, as a group of the cereal brand’s most beloved characters, Count Chocula, Boo Berry, Franken Berry and Frute Brute, seamlessly took on KAWS’ signature artistic elements.
ARTIST BIO
In New York in the 1990s, the street artist KAWS, alias Brian Donnelly, painted over advertising, replacing famous models on billboards with a fictional cartoon figure with X’s for eyes. This figure with its distinctive face quickly became an audience favourite and the artist’s trademark as it embarked on an unstoppable conquest of the art world. Along the way, the “X X” eyes came to stand for an innovative artistic concept that gripped all of popular culture.
KAWS expanded his repertoire of figures and created 3D versions of them. Today, he is one of the world’s most sought-after artists, and his larger-than-life sculptures gaze out over the world in a number of different places as if they were a physical part of their surroundings. Wherever his works appear or are released in rare editions, art venues and galleries are inundated by buyers and fans.